Lily Rafferty
The Mind Behind Ryanair’s Unique Social Media Concept
Meet the creator behind Ryanair and Duolingo’s online success! Lily Rafferty is a social media manager whose humorous TikTok videos helped Ryanair's account rack up over 400 million views and a million followers, before bringing her creative instincts to Duolingo’s global community team - all before finishing university. With a sharp sense for internet culture and platform trends, she turns corporate accounts into personalities people actually want to follow. At Brain Bar, she'll share how being the youngest person in the room might be a benefit, and how humor, timing, and a deep understanding of audiences can transform the way major brands connect with millions around the world.