Eszter Repka
Head of Marketing of Lidl Hungary
As Head of Marketing of Lidl Hungary, Eszter Repka has contributed to the success of numerous hit products that took on a life of their own on social media. Whether fashion items, alternative foods, or sports products, several Lidl items have outgrown their original function and become genuine cultural phenomena.
On the Brain Bar stage, she will explore the factors that make a brand attractive and how to build a lasting connection with customers.